initial public offerings (IPOs) trading on American exchanges

Saturday, May 18, 2013

Marketo (MKTO) began trading on the NASDAQ on 17 May 2013


Marketo, Inc. (Marketo) provides cloud-based marketing software platform that enables organizations to engage in modern relationship marketing. The Company’s software platform is designed to enable the execution, management and analytical measurement of marketing activities, helping organizations to acquire new customers. The Company’s platform includes marketing automation, social marketing, sales insight and revenue analytics. Its customer base includes 2,000 customers across a range of industries, including business services, consumer, financial services, healthcare, manufacturing, media, technology and telecommunications. The Company provides its solutions on a subscription basis. The Company designs, builds and markets a suite of integrated applications to address the needs of modern marketing professionals. Effective December 19, 2013, Marketo Inc acquired Insightera Ltd.

Marketo, Inc. was founded in 2006 and is headquartered in San Mateo, California.


Suite 200, 901 Mariners Island Blvd.
United States 

Key stats and ratios

Q3 (Sep '13)2012
Net profit margin-39.01%-58.87%
Operating margin-38.59%-58.56%
EBITD margin--55.60%
Return on average assets-22.76%-43.28%
Return on average equity-33.97%-

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